TechAdvisory.org

Technology Advice for Small Businesses

How to market your business via Twitter

Businesses today rely on social media marketing to extend their online presence to potential customers. If you’re interested in social media marketing, chances are you already have a Facebook account to announce your company’s latest news and products. But when it comes to social media marketing, Twitter is another powerful tool to drive more traffic… Continue reading How to market your business via Twitter

Twitter tips to market your business

Social media marketing is one of many effective methods to expand your business’s reach to a wider group of audience that could eventually turn into potential customers. When we think of social media marketing, our thoughts immediately turn to Facebook. Yet there is another alternative social media platform worth looking into – Twitter. As a… Continue reading Twitter tips to market your business

Twitter increases business exposure

Much of a business owner’s attention in social media marketing is directed towards Facebook. But Twitter is also a great platform to focus your marketing efforts on – and, when implemented properly, could give you a high return on investment in the long run. So how are you to leverage the power of Twitter to… Continue reading Twitter increases business exposure

There’s no stopping mobile video on Twitter

First we told you it was no longer enough to simply have a web site. Now it’s not even enough that you’re on social media. Mobile is huge – it’s all everyone is talking about – and to truly be effective in your marketing efforts, your focus now needs to be on ensuring that all… Continue reading There’s no stopping mobile video on Twitter

Twitter videos keep growing on mobile

Even if you think your company is on top of its social media marketing efforts, chances are there is yet more that you could be doing. In particular, the mobile arena continues to grow and develop seemingly without slowing down – and if you’re not harnessing the potential that this segment represents, it’s about time… Continue reading Twitter videos keep growing on mobile

Mobile Twitter usage continues to grow

We all know mobile is big – and still growing. Any business serious about leveraging the internet in its marketing efforts – whether that be through social media or otherwise – needs to be putting serious effort into the mobile compatibility of its campaigns. But new data released by Twitter emphasises the point further, and… Continue reading Mobile Twitter usage continues to grow

Understand how to measure social media ROI

Well, you created a business page for Facebook, you patted yourself on the back, kicked up your feet and waited for the flood of new business to come in. How’d that work out for you? Probably not so well. But this doesn’t mean you should give up and turn your back on social media. This… Continue reading Understand how to measure social media ROI

Measure your social media ROI to win business

For many businesses, social media marketing is unchartered territory. It’s too easy to think that simply by creating a business page on Facebook or opening a Twitter account, you are giving yourself access to whole new markets. If only it was so easy! To gain business from social media, you need to know which of… Continue reading Measure your social media ROI to win business

How to measure social media ROI

For many businesses, social media is the the wild frontier of marketing. More and more companies are jumping on the bandwagon but it can seem a lawless place. This is why many newcomers tend to waffle around with no clear strategy and call it quits if they’re not making fast progress. But while it’s true… Continue reading How to measure social media ROI

How to network like a pro on social media

In today’s Internet loving culture, social media is becoming a necessary function for growing your business. And rightly so, because it’s a great way to expand your outreach, find new customers and share valuable information about your business or industry. But there are certainly some social media no-nos that need to be avoided. Along with… Continue reading How to network like a pro on social media

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