Technology Advice for Small Businesses

Facebook marketing mistakes to avoid

Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers. To avoid these issues, you… Continue reading Facebook marketing mistakes to avoid

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a… Continue reading Common Facebook marketing mistakes

4 Biggest Facebook marketing mistakes

Social Network Social Media Office Desk Workplace Concept

Facebook makes it possible for companies to showcase their products and services to targeted prospects more effectively and take their online presence to the next level. However, many businesses are struggling to get the results they want from Facebook marketing despite having spent large amounts of money. With that said, make sure you don’t fall… Continue reading 4 Biggest Facebook marketing mistakes

Represent your business properly on social media

Social media accounts for businesses are invaluable tools enterprises use to reach out to their client bases to fully understand their needs and wants. Make sure your social media manager understands the proper way to interact with people online, especially those with bad things to say about the company. Online reputation management mistakes As long… Continue reading Represent your business properly on social media

Avoid online word wars with these reminders

Social media management for businesses can be boiled down to two simple sentences: The internet is full of trolls. Don’t feed the trolls. Read on to find out more about social media gaffes that you will want to avoid, especially when dealing with negative comments on your business posts. Online reputation management mistakes As long… Continue reading Avoid online word wars with these reminders

Diffuse negative online comments the right way

Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more consumers. To use this opportunity properly, social media managers should know how to keep their wits together, especially in the face of negativity online. Read on to… Continue reading Diffuse negative online comments the right way

Simple ways you can increase your LinkedIn connections

Five hundred-plus LinkedIn connections can seem like a lofty goal. You have a business to run, and probably don’t have much time to use the platform. However, carving out the time to grow your LinkedIn network positions you as an authority in a certain field and gives you the opportunity to connect with new clients.… Continue reading Simple ways you can increase your LinkedIn connections

How to get 500+ LinkedIn connections

Five hundred-plus LinkedIn connections can open doors for your organization. It can lead to more business, new clients, and elevate your company’s status. So how can you break through and become a LinkedIn power networker? Here are a few handy tips you can follow. Network every day If you’re struggling to grow your LinkedIn network,… Continue reading How to get 500+ LinkedIn connections

Tips on getting 500+ LinkedIn connections

Most people are still impressed when they see a LinkedIn profile with 500+ connections. It gives that person authority in their industry and shows they’re worth doing business with. In other words, 500+ connections can help sell you and your business. So how can you reach this coveted number? Here are some tips to get… Continue reading Tips on getting 500+ LinkedIn connections

Boost your marketing and promotion with social media

Marketing and promotion has evolved greatly through the years, especially in the era of social media. Social media is proving to be the present and future of marketing, and with the following tools, your business can harness its full potential. Having great content on your site is the magnet that attracts visitors. However, when there… Continue reading Boost your marketing and promotion with social media