TechAdvisory.org

Technology Advice for Small Businesses

Great LinkedIn profiles in 8 steps

There are numerous social networks a company can join, but if they are looking to connect to other businesses, colleagues or potential hires the network of choice should be LinkedIn. This powerful network is designed for professionals and offers many benefits that other networks, like Facebook and Twitter, don’t or are not able to. As… Continue reading Great LinkedIn profiles in 8 steps

8 steps to a LinkedIn profile

For many businesses, social media is becoming not only relevant but an important element of overall operations. For business owners, managers, and employees one of the most valuable networks is the business oriented LinkedIn. This network encourages business friendly activities like networking and idea sharing, and is seeing ongoing growth as more business owners and… Continue reading 8 steps to a LinkedIn profile

What is social PPC?

While many of us have a profile on at least one social media site and likely have for a handful of years now, we are seeing businesses joining these platforms in an ever increasing number. Many business owners create a corporate profile in order to interact with customers and conduct marketing. One of the more… Continue reading What is social PPC?

Define: Social PPC

As social media becomes increasingly integrated with day-to-day business operations, we are seeing more businesses turn to these platforms for marketing purposes. If approached in the right way you could see some great returns from social media marketing campaigns. While there are many elements you can integrate in each potential plan, social PPC (Pay-per-Click) is… Continue reading Define: Social PPC

Social PPC defined

Social media is quickly becoming one of the more useful marketing tools a business has. While a corporate profile can be a great way to connect with existing customers, many businesses find that because of the high number of people actually using these sites, these platforms are perfect for marketing and advertising, and ultimately in… Continue reading Social PPC defined

Making content marketing successful

Content marketing is quickly becoming one of the most valuable marketing strategies at the disposal of smaller businesses. Content marketing is the act of creating your own branded content and sharing it on various mediums. When successfully orchestrated, it can prove to be an extremely effective way of expanding your online brand. The question then… Continue reading Making content marketing successful

Content marketing and success

When it comes to marketing, there are a wide variety of strategies a business can employ, with one of the most potent being content marketing. This is the act of creating your own branded content and sharing it on different mediums. When this is successful, a business can benefit from an expanded market share and… Continue reading Content marketing and success

Successful content marketing

Marketing is an integral part of business operations and there are some useful strategies that can be employed, with one of the most effective being content marketing. This is creating your own branded content and sharing it on various platforms. When carried out successfully, businesses can see increased brand recognition and many more benefits. The… Continue reading Successful content marketing

How to customize your LinkedIn URL

LinkedIn is a site that lets you connect with other professionals. It is great for employers, employees and job seekers who would like to network and make get work leads. Employers can post jobs, as well as find people that fit vacancies through the site. Employees and job seekers on the other hand can find… Continue reading How to customize your LinkedIn URL

Customizing your LinkedIn URL

LinkedIn allows professionals to connect with each other through common acquaintances called connections. It opens new doors for business and job opportunities. So your profile is very important as this is what tells employers and other users who you are. Customizing the URL of your LinkedIn profile can be done so you can choose the… Continue reading Customizing your LinkedIn URL

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