TechAdvisory.org

Technology Advice for Small Businesses

What can users expect with Microsoft Edge?

Microsoft Edge has replaced Internet Explorer as the default web browser on Windows 10. Edge offers plenty of new features that optimize web searches and ensure a seamless transition from any web browser. Here is the rundown on some noteworthy features: Import favorites You can easily import the list of websites you’ve marked as favorites… Continue reading What can users expect with Microsoft Edge?

Move over IE, Hello Microsoft Edge!

Not all Windows users are fans of Internet Explorer, and not all Mac users are crazy about Safari. But there’s good news for Windows users: Windows 10 replaces IE with a brand new browser, Microsoft Edge. Here is a list of the key features you shouldn’t miss out on: Import favorites You can easily import… Continue reading Move over IE, Hello Microsoft Edge!

Google’s preferred sign-in method

Last year, the National Institute of Standards and Technology removed SMS two-factor authentication from its list of preferred authentication methods. Since then, Google has encouraged users to use prompts-based 2-Step Verification (2-SV) methods instead. Find out why: Security was the main concern. According to Google, “This is being done because SMS text-message verifications are one-time… Continue reading Google’s preferred sign-in method

Google’s 2-Step Verification sign-in

Google wants users to use a prompts-based 2-Step Verification sign-in instead of the SMS two-factor authentication. This is partly because the National Institute of Standards and Technology disqualified the latter from its list of preferred authentication methods. Curious why? Security was the main concern. According to Google, “This is being done because SMS text-message verifications… Continue reading Google’s 2-Step Verification sign-in

Stop using Google’s SMS sign-in

To ensure optimal security, two-step authentication is used. This requires a password as well as a unique six-digit code that is typically sent via SMS. The National Institute of Standards and Technology has voiced its concerns about this method and Google quickly responded by having users try an alternative method. Security was the main concern.… Continue reading Stop using Google’s SMS sign-in

How to create engaging content

With 4.75 billion pieces of content shared on Facebook and 500 million tweets shared every day, harnessing crucial social media data is becoming an increasingly monumental task. Businesses need to leverage social media in order to deliver relevant and personalized content to customers. You can make it happen by taking these four steps: Identify what’s… Continue reading How to create engaging content

Enhance content through social media

When social media is used correctly, marketers can better understand their target audience and thus create better content and deliver it more effectively. This is vital since you’ll be able to send customers tailor-made content that helps increase conversion rates and sales revenue. Grow your business with social media with these four steps: Identify what’s… Continue reading Enhance content through social media

Social media helps improve content

To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage. Identify… Continue reading Social media helps improve content

Six Gmail tips your business needs

For most small-business owners, processing email takes up a good chunk of the day. If you use Gmail, you’re already working with a powerful platform with numerous productivity-enhancing features. But what if you could streamline the process even further while ensuring each message is dealt with appropriately? These Gmail tips will do the trick. Undo… Continue reading Six Gmail tips your business needs

Six Gmail tips you should start using

24 hours seem to pass by in the blink of an eye, especially if you’re a small-business owner. In order to stand a chance against your competition, the last thing you should do is bury yourself in a mound of endless emails. With the following Gmail tips and tricks, you’ll be able to spend less… Continue reading Six Gmail tips you should start using

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