TechAdvisory.org

Technology Advice for Small Businesses

Twitter videos keep growing on mobile

Even if you think your company is on top of its social media marketing efforts, chances are there is yet more that you could be doing. In particular, the mobile arena continues to grow and develop seemingly without slowing down – and if you’re not harnessing the potential that this segment represents, it’s about time… Continue reading Twitter videos keep growing on mobile

Mobile Twitter usage continues to grow

We all know mobile is big – and still growing. Any business serious about leveraging the internet in its marketing efforts – whether that be through social media or otherwise – needs to be putting serious effort into the mobile compatibility of its campaigns. But new data released by Twitter emphasises the point further, and… Continue reading Mobile Twitter usage continues to grow

Dashboards assist in business functions

A dashboard is a business intelligence tool used to display metrics and key performance indicators (KPI) for organizations. The tool has grown in popularity over recent years, since implementing business dashboards has become cheaper and easier than ever before. Dashboards gather two or more KPIs and statistics and turn them into a visual interface. By… Continue reading Dashboards assist in business functions

How dashboards support business activities

The data dashboard has become increasingly popular for businesses over the past few years – it is a great data visualization tool that allows you to have an overview of your business at a glance. Since we all are more accustomed to taking in visual data than written words, dashboards are an important part of… Continue reading How dashboards support business activities

The purposes of dashboards for businesses

Most companies measure and gauge their performance and success by analyzing data. And the fact that we humans are visual creatures means our ability to interpret visual data tends to be far greater than with written words. This is the reason most businesses turn to dashboards as a business intelligence tool to present data in… Continue reading The purposes of dashboards for businesses

Understand how to measure social media ROI

Well, you created a business page for Facebook, you patted yourself on the back, kicked up your feet and waited for the flood of new business to come in. How’d that work out for you? Probably not so well. But this doesn’t mean you should give up and turn your back on social media. This… Continue reading Understand how to measure social media ROI

Measure your social media ROI to win business

For many businesses, social media marketing is unchartered territory. It’s too easy to think that simply by creating a business page on Facebook or opening a Twitter account, you are giving yourself access to whole new markets. If only it was so easy! To gain business from social media, you need to know which of… Continue reading Measure your social media ROI to win business

How to measure social media ROI

For many businesses, social media is the the wild frontier of marketing. More and more companies are jumping on the bandwagon but it can seem a lawless place. This is why many newcomers tend to waffle around with no clear strategy and call it quits if they’re not making fast progress. But while it’s true… Continue reading How to measure social media ROI

Tips to grow your social media audience

Does figuring out how to grow a social media audience for your business leave you scratching your head? Do you wonder if it even matters if you have a social media presence in the first place? If you’re asking yourself these questions, then look no further. Here’s why social media is important, along with some… Continue reading Tips to grow your social media audience

Growing your social media fan base

Cracking the unspoken code to social media business superstardom can be mindboggling. Even if you have the time to dedicate several hours a week to social media, you may still be baffled at where and how to focus your efforts. Look no further, there are some fundamental solutions that can blast your social media marketing… Continue reading Growing your social media fan base

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